Magawo okhudza matekinoloje osokonekera komanso zatsopano zidakopa anthu ambiri panthawi yawonetsero yaukadaulo wapaulendo ku WTM Lolemba, Novembara 7.
Gulu lalikulu la akatswiri kuphatikiza akatswiri okopa alendo ndi ochereza anasonkhana pamodzi ndi akatswiri azamaulendo ndi akatswiri atolankhani pamsonkhano wa eTourism pazovuta za kusokonezeka.
Mitu yomwe idakambidwa pamsonkhanowu, yokonzedwa ndi Bournemouth University, idachokera ku chuma chogawana mpaka ku mphamvu ya Google ndi madera omwe akadali okhwima kuti asokoneze.
Andy Owen Jones, woyambitsa nawo bd4travel, adati makampani oyendayenda ayenera kusiya kugwiritsa ntchito ndalama ndi Google. Anali kukamba za momwe kusokonezeka kumachitikira pamene "kuthamanga kwamtengo wapatali" komwe kulipo paulendo kumasinthidwa.
Owen Jones adati: "Ngati mufuna kusokoneza, muyenera kuyang'ana momwe mungasokonezere Google. Chilichonse chimangowonjezera luso. ”
Ananenanso kuti "kusintha ndalama kuchoka ku Google" kuyenera kukhala cholinga chachikulu chamakampani onse oyendayenda padziko lapansi.
"Madawa" ena oti apite, adatero, akuphatikizapo Global Distribution Systems ndi ukadaulo wobwezeretsanso zomwe adati zikukopa ndalama zambiri komabe zimapereka mwayi wogwiritsa ntchito woyipa.
Kevin May, woyambitsa nawo komanso mkonzi wamkulu wa Tnooz nayenso anali ndi malingaliro amphamvu pa zosokoneza ponena kuti ndi Airbnb ndi Uber okha omwe asokoneza makampani m'zaka zaposachedwa potsutsana ndi malamulo chifukwa adatsutsa momwe zinthu zilili.
May anapitiriza kutsindika kuti kusokonekera ndi kusinthika kwatsopano n'kovuta kwambiri ndi "chiwopsezo chokwera kwambiri cha anthu oyambitsa maulendo" m'zaka zaposachedwa.
Mapanelo pambuyo pake masana, oyendetsedwa ndi WTM London & Traverse, amayang'ana kwambiri kanema ndi momwe ndi chifukwa chake ma brand ayenera kuphatikizira munjira zawo zamalonda.
Facebook idawonetsedwa ngati njira yofunikira yogawana makanema motsogozedwa ndi machitidwe am'manja komanso machitidwe apa intaneti a mibadwo yosiyanasiyana.
Kevin Mullaney, mkulu wa digito, Flagship Consulting, adanena kuti Zakachikwi zimatha kuyang'ana kanema ndiye kuwerenga za chinachake.
Adatchulanso wamkulu wa Facebook a Mark Zuckerberg yemwe wanena kuti vidiyoyi ikhala njira yayikulu kwambiri pamasamba ochezera pazaka zisanu zikubwerazi.
Otsogolera adaperekanso maupangiri amtundu omwe akufuna kugwiritsa ntchito makanema amoyo pakusakanikirana kwamalonda. Tawanna Browne Smith wa momsguidetotravel.com adalangiza makampani kuti aziwonera zowulutsa za anthu ena, azikhala osasinthasintha ndikugwiritsa ntchito njira zina kuwoloka mavidiyo.
Snapchat idawonetsedwanso ngati njira yabwino yowulutsira pompopompo malinga ndi momwe ilili yosavuta kugwiritsa ntchito komanso yomiza.
Wolemba mabulogu wazakudya ndi maulendo a Niamh Shields adachotsa nthano zongonena za achinyamata powulula kuti opitilira 50% a ogwiritsa ntchito atsopano a Snapchat ali ndi zaka zopitilira 25.
Gawo lomaliza pa Travel Tech Show ku WTM lidayang'ana kwambiri pa YouTube ndi malangizo amomwe mungapangire anthu kugwiritsa ntchito tchanelo.
Shu, vlogger yazakudya, kuyenda ndi moyo pa YouTube pansi pa dzina la dejashu, adati ndikofunikira kudziwa omvera anu, kupanga chidziwitsocho kukhala chosavuta kugaya komanso osachoka panjira.
eTN ndiwothandizana nawo pa WTM.
