Tourism Authority ya Thailand (TAT) imatsimikizira kuti njira yake yotsatsa malonda ndi ndondomeko yopititsa patsogolo Thailand monga 'Quality Destination' yadutsa njira yoyenera kuyambira pamene inalipidwa ndi kupambana kwa chaka chatha, ndipo imatsutsa mwamphamvu mtundu uliwonse wa zokopa alendo ogonana.
Bambo Yuthasak Supasorn, Bwanamkubwa wa TAT, adati: "Monga bungwe lovomerezeka la boma la Thailand likulimbikitsa dziko la Thailand kwa alendo ochokera kumayiko ena komanso akunja pomwe likuthandizira chitukuko cha ntchito zokopa alendo mdziko muno kwa zaka pafupifupi 58, cholinga chathu ndikuwunikira kufunikira kwa zokopa alendo pakukula kwachuma chadziko, kukhazikitsidwa kwa ntchito, kugawa ndalama, ndi gawo lodziwika bwino lomwe limachita polimbikitsa mgwirizano wa anthu ndi kusunga chilengedwe.
Bambo Yuthasak anawonjezeranso kuti “Pazaka zingapo zapitazi, TAT yakhala ikuyang'ana kwambiri kukweza Thailand ngati 'Quality Leisure Destination' yomwe ikuwonetsa nyengo yatsopano yokopa alendo monga momwe amawonongera ndalama za alendo, kutalika kwa nthawi yomwe amakhala, komanso mtundu wonse wa zochitika za alendo."
TAT yachita khama kuti igwirizane ndi maulamuliro onse okhudzidwa ndi mabungwe m'magulu a boma ndi apadera kuti apange kumvetsetsa bwino za zokopa alendo za Thailand ndi malo odziwika bwino a dziko monga 'malo abwino okopa alendo'.
Pakadali pano, Unduna wa Zachilendo ku Thailand wapita patsogolo kuti achitepo kanthu motsutsana ndi ndemanga yopanda pake ya nduna ya zokopa alendo ku Gambia yokhudza zokopa alendo ku Thailand. Kalata yotsutsa yatumizidwa kuchokera ku Embassy ya Thailand kupita ku Republic of Senegal, yomwe imayang'aniranso dziko loyandikana nalo la Gambia, ndi Embassy ya Thailand ku Malaysia kumene Gambia High Commission ikuyang'aniranso Thailand.
Thailand’s ongoing efforts to move from mass to ‘quality’ tourism is successfully producing positive results with the Kingdom ranked third in global tourism revenue for 2017 by the United Nations’ World Tourism Organisation (UNWTO).
Chaka chatha, makampani okopa alendo ku Thailand adalemba ndalama zake zapamwamba kwambiri m'mbiri yake, ndikupeza ndalama zokopa alendo zokwana 1.82 thililiyoni Baht (US $ 53.76 biliyoni), chiwonjezeko cha 11.66% pachaka, kuchokera pa 35.3 miliyoni obwera kumayiko ena (mpaka 8.7 peresenti). . Ndalama zokopa alendo zapakhomo zafikanso 695.5 biliyoni Baht (US $ 20.5 biliyoni) kuchokera pamaulendo 192.2 miliyoni.
M'chaka cha 2017, TAT idapitilizabe kutsindika misika ya niche kuphatikiza zokopa alendo zamasewera, thanzi ndi thanzi, maukwati ndi tchuthi chaukwati, ndi apaulendo achikazi. Ntchito zomwe zikuchitikazi zikuchitikabe mpaka chaka chino pansi pa njira zatsopano zotsatsira ndi kukonzanso zinthu ndi ntchito zokopa alendo.
Pansi pa Amazing Thailand, malingaliro aposachedwa otsatsa a TAT a 'Open to the New Shades' amalimbikitsa apaulendo ochokera padziko lonse lapansi kuti azisangalala ndi zinthu zokopa alendo zomwe zilipo kale kudzera mumalingaliro atsopano. Izi zimachokera ku gastronomy, chilengedwe ndi gombe, zaluso ndi zamisiri, chikhalidwe ndi moyo waku Thai.
