Dan Csont alowa nawo Delta Disembala 12 ngati Wachiwiri kwa Purezidenti wa Brand Management. Mu gawoli Csont imayang'anira kakulidwe kazinthu za ndege ndi mapulogalamu odziwa makasitomala, mapangidwe amtundu ndi njira zolumikizirana zotsatsa.
"Dan ali ndi mbiri yolimba yophatikiza zatsopano, njira zamalonda, kulumikizana kwamalonda ndi ma analytics kuti athane ndi zosowa zamakasitomala," atero a Tim Mapes, Senior Deputy President komanso Chief Marketing Officer. "Utsogoleri wa Dan uthandizira ntchito yolimba mtima ya Delta kukulitsa chidwi cha mtundu wa Delta padziko lonse lapansi komanso kuti azikonda kwambiri dzina la Delta padziko lonse lapansi."
Csont adzafika ku Delta kuchokera kuudindo wake monga Chief Chief Marketing Officer wa Network Solutions ku TE Kulumikizana - kampani yamagetsi yama $ 12 biliyoni pagulu. Ali komweko, adatsogolera gulu lapadziko lonse lapansi m'maiko a 10 kuti apange ndikukhazikitsa njira zama digito, kukonzanso njira zogulitsa ndikugulitsa kuyanjana. Csont yakhala ikugwiranso ntchito zotsatsa ku AT&T ndi Equifax.
Csont itsogolera magulu a Marketing Delta omwe ntchito yawo ikupitiliza kuyika Delta ngati dzina lotsogola padziko lonse lapansi. Adzawongolera kapangidwe kazogulitsa, luso, zaluso komanso kapangidwe kamene kamapereka lonjezo la mtundu wa Delta lokhala woganiza, wodalirika komanso wopanga nzeru panjira zonse zaulendo.
Csont ikhala ku Atlanta ndikufotokozera ku Mapes.
