Oyendetsa ndege akuyenera kupanga malonda am'manja kukhala chinthu chofunikira kwambiri pofunafuna phindu

Ngakhale kuti phindu la $ 35.6 biliyoni mu 2016 likuyembekezeka, makampani a ndege akuyenera kuyang'ana kwambiri zandalama ndi phindu lomwe lingapeze kuchokera ku malonda am'manja, malinga ndi chidule chaposachedwa kwambiri chamakampani a CellPoint Mobile, "Mobile Commerce and Payment Innovation Across the Airline Sector."

Ndege zomwe zimagwiritsa ntchito njira zamabizinesi am'manja ndi njira zolipirira zimapindula pokhazikitsa maulalo osatha, amkati ndi malonda omwe sanagwiritsidwe ntchito panjira yachindunji komanso malonda owonjezera, malinga ndi mwachidule, ndipo amapanga malingaliro amakampani omwe amagwirizana kwambiri ndi machitidwe omwe amakwera pama foni awo.

Kuthekera kwa ndalama ndikwambiri, pomwe eMarketer akulosera zaulendo wapadziko lonse wa digito wa $ 817 biliyoni pofika 2020. Malinga ndi kafukufuku wochokera ku SITA, opitilira 90% a apaulendo akufuna kugwiritsa ntchito zida zam'manja kufunafuna maulendo apandege, kupeza zosintha za ndege ndi kulandira ziphaso zokwerera - zomwe SITA amatcha "ulendo wolumikizana." Apaulendo amafuna kulumikizana kodalirika komwe kumawapatsa mphamvu zambiri paulendo wawo ndikuwonjezera zomwe angasankhe pogula popita.

"Makampani apandege akuyenera kukulitsa malingaliro awo kuposa kugulitsa zipinda zambiri zapamiyendo, zosungiramo bin zapamtunda kapena kupita kuchipinda chapabwalo la ndege," malinga ndi CellPoint Mobile. "Ulendo wamba umakhala ndi malo ambiri okhudza kupitilira bwalo la ndege kapena ndege, ndiye n'chifukwa chiyani ndege zambiri sizikutsata mipata yambiri kuti ikwaniritse zosowa za anthu omwe akukwera pazida zawo zam'manja?"

Kugonjetsa Zolepheretsa Zamalonda Zam'manja Ndikofunikira

Ndege zambiri zikulephera kugwiritsa ntchito phindu lazamalonda pazifukwa zomwe zikuphatikiza:

• Absence of e-commerce as a core element of corporate business, marketing and sales strategy

• Siloed operations and lack of ownership for mobile commerce and mobile payments across multiple touchpoints

• Failure to deploy secure and efficient payment technologies that build revenue while reducing the need for travelers to repeatedly expose confidential financial information

• Legacy technology limitations that make it difficult or expensive to build effective e-commerce and mobile payment technology on the back of aging or resource-constricted IT infrastructures

Makampani oyendetsa ndege akuyeneranso kuganizira zoyembekeza za apaulendo zomwe zakhazikitsidwa ndi zomwe zikuchitika monga kugawana kukwera komanso kugula zinthu pa intaneti. Pomwe Airline Trends ikunena kuti zinthu zatsopano ndi ntchito zamakampani m'modzi zimakweza mabizinesi onse, CellPoint Mobile ikulimbikitsa ndege kuti ziwonetsere zoyeserera zawo zam'manja komanso zapaintaneti pambuyo pa atsogoleri ochita bwino azamalonda am'manja ndi anzawo apaulendo apa ndege.

Chidulechi chikuvomereza zoyesayesa zaposachedwa za ndege zothandizira kuyenda, kudzera pamalumikizidwe abwino a ndege ndi mawebusayiti odziwika ndi mapulogalamu omwe amapangitsa kuti zikhale zosavuta kukonza kapena kusintha makonzedwe aulendo, kusankha mpando ndikulandila ziphaso zokwerera. Koma chifukwa chakupikisana kwakukulu kwamakampani oyendetsa ndege, onyamula ndege akulimbikitsidwa kuti apititse patsogolo ukadaulo wawo, kukulitsa umwini wamabizinesi a e-commerce ndi luso lamakasitomala, ndikukhala ndi malingaliro ogulitsa mwachangu kuti apeze ndalama zonse zomwe zingachitike pazamalonda zam'manja ndi zolipira. .

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